Services

Caron Communications is a Wethersfield, Connecticut, media and PR firm led by Matt Caron, a former TV news anchor and investigative and political reporter with 20+ years in media and three Emmy nominations. Every engagement is tailored to you.

Media

Decades of relationships with outlets nationwide, from small local papers to major cable networks.

Media Relations

As your agency of record, we act as your buffer with the press. We field inquiries, pursue coverage and protect your interests.

Press Releases & Story Pitching

We've worked in newsrooms, so we know what busy journalists need. We write releases, advisories and pitches around their deadlines, then follow up personally.

News Conferences & Events

We run in-person media events and virtual webinars, from venue to recording. We work directly with reporters to maximize coverage.

Op-Eds & Bylines

We ghostwrite your op-eds and bylines, navigate publications' restrictions and place them in newspapers, magazines and trade journals. You build credibility without losing time.

Media Training & Spokesperson Preparation

Group workshops or one-on-one coaching, in person or virtual. Topics include interviews, body language, the 30-second soundbite and pivots.

Media Kits

A branded, downloadable kit with your story, key facts, visuals, testimonials and contact details. It's yours to keep and share.

Media Database & Distribution

When in-house contacts fall short, we distribute at scale. Our extensive, ethically built media contacts can take your story national.

Media Monitoring & Coverage Reporting

We track where and how you're covered. Clear reports show what landed and where to focus next.

PR

Relating to the public takes a different tack than media relations, and every audience is different.

Crisis Communications

When rumor and speculation spread, we craft clear counter-narratives, use social listening to gauge perception and guide you at every step. Handled well, a crisis can build trust. To plan ahead, see Crisis Preparedness.

Public Affairs & Government Relations

Drawing on years in politics and state government, we help you work with policymakers, regulators and trade associations. Services include legislative advocacy and policy support, grassroots campaigns and coalition building.

Internal Communications & Employee Engagement

Strong communication starts within. Newsletters, town halls, intranet content and change communications keep employees informed and aligned.

Community Relations & CSR

Corporate social responsibility programs for outreach, partnerships, philanthropy, volunteering and sustainability. We also handle impact reporting.

Digital & Social Media

We plan your digital presence, then set up, manage and monitor your accounts. Real-time engagement builds loyalty and online reputation.

Award & Speaking-Engagement Submissions

Awards and speaking slots build credibility. We find relevant opportunities and manage the submissions.

Multilingual Translation

We translate releases and outreach materials. Your message stays clear in every language you need.

Content

We turn ideas into assets you own, using broadcast-standard equipment and professional tools.

Content Production & Post-Production

Video, interviews, hosting, voiceover and photography, plus editing, dubbing and digitizing. We can run production, support your vision or rent equipment.

Podcast Production

Record in our in-house studio. We handle recording and editing so you can focus on the conversation.

Speechwriting & Remarks

We write speeches and remarks that sound like you. Our broadcast background means we write for the ear.

Blog & Article Writing

SEO-optimized posts, how-tos and thought leadership. Consistent content builds traffic and nurtures leads.

Website Copy & Landing Pages

Homepage, service and product pages, plus high-conversion landing pages. Clear copy improves SEO and drives action.

Social Media Content

Posts, reels, carousels and stories for Facebook, LinkedIn, Instagram, X, TikTok and more. Each is tailored to its platform.

Email Newsletters & Marketing Copy

Newsletters, drip campaigns, promotional emails and automated sequences. Email keeps a direct line to your audience.

Content Audits & Optimization

We review your content for performance, SEO gaps and consistency, then refresh or repurpose it. Get more from what you already have.

Strategy

Strategy is the foundation. We don't guess; we bring data, audience insight and long-term vision.

Political Campaign Strategy

We build campaign infrastructure, chart messaging, identify likely voters and set up compliant voter outreach. Each plan fits the office sought.

Brand Strategy & Narrative Development

Your organization's core messaging framework: positioning, value propositions and storytelling. It keeps every communication consistent.

Executive Positioning

Leadership narratives and personal branding for your executives. We establish them as credible industry authorities.

Audience Research & Insights

Stakeholder mapping, surveys, sentiment analysis, personas and behavioral research. These insights shape every message.

Crisis Preparedness & Scenario Planning

The best crisis response starts early. We assess vulnerabilities, write playbooks, run simulations and organize rapid-response teams.

FOIA Archiving & Data Compliance

We organize and archive records so you can respond efficiently to Freedom of Information requests. We also help keep data practices compliant.

Design

Visual storytelling that sharpens your message and makes it shareable.

Brand Identity

Logos, color palettes, typography and iconography, documented in comprehensive brand guidelines. The result is a consistent look.

Marketing Collateral

Brochures, one-pagers, fact sheets, pitch decks, annual reports and signage. Every piece matches your brand.

Social Media Graphics & Templates

Custom templates, carousels, covers and ad creative for each platform. Staying on brand gets easy.

Infographics & Data Visualization

We turn complex data and research into clear, engaging visuals. Your audience gets the point at a glance.

Motion Graphics & Animation

Sizzle reels, animated explainers, logo animations and video intros. Motion catches the eye.

Website Design

Full-scale, SEO-optimized website design. We also provide hosting and domain name services.

Let's Talk About Your Goals

Schedule a free consultation, and we'll recommend the right mix for you.